Hedonism - is an ethical doctrine that pleasure is the main goal and the highest good. Modern life is characterized as gipergedoniya, ie increased human desire for pleasure, pleasure, recreation, which is a real threat to the spiritual world.
Nakata wave of hedonism changed modern culture, society and morals of the people living in the era of mass consumption. There is a new type of person with increased attention to yourself and your body, taking care of their own welfare. Now, almost everyone wants to surround themselves with beautiful objects and things, and this also gets some satisfaction. To provide a welcome and fun things, people spend their energy, time and energy, as well as looking for new, yet to experience the fun.
The cult of hedonism - a characteristic feature of modern culture. Significant increase in the emphasis on fun and entertainment comes from the media. Advertising operates on a hedonistic focus, taking place today ideological indoctrination. This has already led to the fact that hedonism has become the leading value orientations of young people.
However, we should not forget about the internal state of mind and mental development. Otherwise, in the pursuit of material pleasures, you can miss the more important for mental health values. It must be clearly aware of this and to control their desires and needs, to moderate, hygiene, rational, enlightened hedonism has not passed the stage of unrestrained.