This restless Englishwoman with a doll face can not sit still all the time and invents all sorts of projects in his free time shooting. At this time in her plans - a social network for Impossible.com altruists. Cole is the idea that in this resource people shared their desires, but also to help others at no charge their desire to perform. Well, for example, one person wanted to learn French, and then there is a Frenchman who helps him learn it. The ability to share knowledge and services free of charge - the basis of the "alternative donation economy" network Impossible. It likes, instead it will be possible to put the user a "thank you", raising his rating.
"I believe that people have a certain trait that pushes them to interact with others, and this will be of great social value," - says she Lily Cole. To create Impossible.com model inspired trip to the Thai-Burmese refugee camp in 2010, where she was filled spirit prevails there free of reciprocity.
Cole has already supported the project creator of Wikipedia, Jimmy Wales. First, it's going to be tested on students at Oxford and Cambridge, and only then will present worldwide. So once the empire originated Facebook.