Convergence of fashion and sport
After 1975, the tissue that have been used primarily for mountaineering expeditions and travels, and have been used for the manufacture of everyday things. For example, an article entitled "hlorofibra" was used for jackets and underwear, because it helps to keep warm.
Underwear that is warm, but it does not look too thick and dense, the British company has developed a «Damart». According to rumors, he even wore Princess Diana not to freeze in light dresses and costumes, when it's cold.
Soon became fashionable and breathable fabrics: «Gore Tex», «Activent», «Ecolite» and «Tactel». Company «Gore Tex» began to sew outerwear from breathable, but waterproof fabric, all based on a special membrane that leak air. Other companies creating breathable fabrics - «Activent», «Tactel» and «Ecolite», went the same way.
During the 1980s «Gore Tex» primarily used in clothing for skiers, golfers and expeditions.
«Sympatex» - a thin membrane thickness of a millimeter, which the company «Gore Tex» was used as a layer between the fabric. In this case, the water does not pass the membrane, and the owner of the clothes she protects from hypothermia. Sweat from the body and the steam can pass through it to the exterior, and the wind and moisture can not get inside, and clothing remain dry inside. «Sympatex» used throughout Europe in the 1990s for normal everyday jackets and waterproof clothing, as well as clothing for golfers. Usually such garments were big roomy pockets, reminiscent of military style.
The craze for sports
By 1979, sport, fitness or rather, has become an important part of people's lives. Yoga was very popular during the 1960-1970-ies., In the same years were popular squash, tennis, aerobics and a visiting sports clubs. Crowds of people attended a dance studio, especially jazz, and lessons STEP. Craze healthy lifestyle is gaining momentum, and there was a need for a beautiful sportswear.
For the manufacture of clothing have been actively used synthetic fabrics with their ease and good quality to wear. Synthetic materials can also easily be painted in the brightest colors that became fashionable in the 1980s. Many people like the comfort of sportswear, and soon it began to wear in everyday life, not just in the classroom.
1980s in fashion
Starting from the 1980s, became fashionable tracksuits zipped usually stitched nylon fabric, the top of which was a free bottom and emphasized waist (usually waist isolated using stretch fabrics). The colors were mostly bright, often contrasting costumes were made of tissue.
Typical color combinations that time: purple with white or green, blue-green and purple, purple and pink, purple and magenta, yellow and purple, blue and green and peachy, blue-green and pastel blue, deep blue or light blue, Black & white, black, white and red, red and white, black, and multi-colors generated on a computer.
Of course, those who bought a sports suits and not very active in sports, looking for an opportunity to show off in them. Therefore began to wear them for the trip to the store or when he had to take the children to school. But before that in a tracksuit in the store could race except physical education teacher on the way home from work. Now, could do so.
Fashion for tracksuits developed very quickly, especially given the fact that clothing manufacturers began to make a lot of cheap costumes, and they are now able to buy anyone. Sports fashion has become popular for the shortest possible time. Even pensioners could not resist the temptation to follow the fashion. For comparison - now in vogue for the elderly - Fleece jackets worn by our grandmothers and great-grandmothers.
Real fashion for athletes
Those who really care about their health and want to show the results of hard work on his body, conventional sports suits did not want to buy. Costumes enough hugs the body and build muscle in them were not visible. For them, the decision became Lycra used in the shorts for cycling. Costumes made from fabrics with lycra, emphasizes the benefit the body, facilitates its entirety.
Gaining popularity and enthusiasm for ballroom dancing. Soon style of ballroom dance came to a normal life. Dance inspired fashion designers and clothing market was filled with fluffy skirts, flying silhouettes, ragged clothing. This fashion was borrowed from waltz and foxtrot. Latin dances such as rumba, cha-cha-cha, samba, and also had an impact: there clothes, hugs the body like a glove, usually from a clothes make tops and body.
Fabrics made from sheep wool have been developed for long expeditions, hiking and rock climbing. Outer garments of wool do soon became the company «Berghaus». Soon after her other clothing manufacturers have adopted the fact that the fleece is very well protected from the wind and keeps you warm. Originally robe made from sheep's wool of the highest quality, but switched to the lower grades of wool with the addition of polyester.
Such clothes of poor quality, but the price was below her. In the 1990s, the fleece used in the manufacture of outerwear simple cut that does not require special care, for everyday wear among all age groups. Despite the fact that the reputation of fleece was slightly stained low-quality cheap products, however, this material is very comfortable and easy to use in certain situations.
Influence of Olympic fashion
Olympic fashion quickly attracted the attention of the inhabitants. By 1992, sportswear has become a very serious commercial business. Manufacturers insisted that technically perfect clothes allow athletes at the Olympics to achieve better results. Suit for running Linford Christie was made of a double layer of fabric. The outer layer of moisture passing from the body to the outside, and the inner layer absorbs it - it was a perfect combination to the athlete remains dry, and at the same time a little bit cool.
This suit was the best clothes for the sprinters. To the sportsman it easier to lower the temperature of the body, on the site of the abdomen left a hole. Female version of this costume was: shortened top and shorts.
Swimwear from «Speedo»
In 1992, an Australian company «Speedo» made a discovery in the world of swimwear, creating a fabric that helped the swimmer to move at maximum speed. Fabric called «S2000» was made of polyester microfibers and Lycra elastic fibers. Cloth almost does not pass water, which affects the speed. Therefore, these suits will soon become fashionable, especially among men. In 1992, the year of the swimmers in bathing suits «Speedo» won 7 gold medals and set four world records. By 1996, approximately 77% were swimmers «Speedo».
Sports fashion today
Today the leaders of sports fashion - «Nike», «Reebok» and «Adidas». They spend huge sums to famous athletes were just their clothes. This ensures that sports fans spend money on things is produced by these firms. Of course, they spend a lot of research to make the best sports clothing. In the 1990s, «Nike», «Reebok» and «Adidas» had great success as sportswear became daily.
Sports fashion has come a long way from the simplicity of the 1920s to the bewitching variety of modernity. Now one thought that the new fabric or shoes will give advantage to a competitor in the sport - a nightmare for manufacturers of sportswear. So, there is constant competition, and studies are under way. The 21st century promises new fabric technology to help athletes achieve better results, and ultimately benefit consumers.