Instablur primer instead of the filter: the new The Body Shop

 At the peak of popularity selfie British brand The Body Shop launches a new product offering to shine on the photo without the help of filters. Now there is even a special instagrame tag - #instablur.
The Body Shop presents a new collection of make-up All-in-One - primer InstaBlur universal shade that acts immediately in 5 directions, hiding all the shortcomings of the skin: matiruet skin for 12 hours, hides pores, conceals redness, evens skin tone and creates the basis for Makeup for durability.
InstaBlur secret lies in the unique formula, which makes it both an ideal base for make-up and uhodnym means. Matting micro-particles eliminate excess shine and correct imperfections. Vitamin E moisturizes and protects the skin from premature aging, while marula oil, purchased in Namibia under the "fair trade", nourishes and softens the skin.
Apart from the fact that the brand stands for ethics in relation to animals, but also in favor of common sense in the relationship of beauty retouching and boycotts. Each image that The Body Shop uses in the design shops, advertising campaigns and website, is strictly meets the internal rules of the company. Parameters of the model's body does not change (and do not appear too thin girls), and the photos are subject to correction only - minor skin imperfections remain intact.
Instablur primer instead of the filter: the new The Body Shop